We help businesses understand the gap in workforce digital skills. We convene employers to build collective action. And we provide the tools to drive change.
FutureDotNow delivers change through three key mechanisms:
Narrating
FutureDotNow is building a common agenda on workforce essential digital skills, alongside provision of authoritative insight. Expert understanding and cross-sector relationships enable us to narrate the challenge and how to solve it in new and compelling ways.
Campaigning
Continuous communication is core to our work. FutureDotNow’s campaigning mindset and strategy is designed to influence business action, public policy and ultimately individual behaviour.
Convening
A powerful coalition of business leaders, policy makers and experts enables us to surface practical solutions and coordinate collective action to drive systemic change through mutually reinforcing activities. We also ensure focus on impact metrics and shared measurement systems.
This informs our five levers for change:
1. Framing the issue & making the case
Clearly articulating the essential digital skills gap in working-age adults and the benefits of closing it, in a way that is compelling for business and public policy makers.
2. Coordination & collaboration
Establishing a national challenge that requires targeted and effective collaboration to deliver scale impact at pace. Mobilising and coordinating a community of changemakers.
3. Strong data & storytelling
Surfacing and closing critical data gaps alongside qualitative content including case studies.
4. Powerful vision & plan for action
Setting clear direction, with a milestone-based programme of work that builds momentum and delivers progress.
5. Shared measurement
Developing and convening attention around a consistent set of shared metrics.
Here are some of the ways that works in practice:
The 2024 Delivery Plan to Close the Workforce Digital Skills Gap
During 2024, more than 40 cross-sector partners are working together on specific action as part of the delivery plan to close the workforce digital skills gap.
Members resources
We give coalition members access to the resources, evidence and provision they need to get started. They can help organisations understand where they are on the digital upskilling journey and identify digital skills providers to help employers improve digital capability.
